Digital Media Marketing

Reaching out through language

Every business wants to make customers aware of its product or service. Every ministry wants to make people aware of how it can help enhance their spiritual walk. Both must embrace the use of media to get their message out to those who should hear it. The Digital Media Marketing minor is designed to prepare you to become a manager with specialized knowledge in communications and media skills. This minor will help you combine marketing philosophy with practical skills in web design, photography, videography, and desktop publishing. You will leave Maranatha with a well-rounded education and a marketable skill set.

“This is a great opportunity for business majors to get sound marketing theory and also gain the technology and communication skills for application of those concepts.”
~Dr. Corey Pfaffe, Dean, School of Business

Your potential career

  • Advertising
  • Promotions/PR in traditional and digital media
  • Account management
  • Brand management
  • Sales
  • Campaign development
  • Social Media Manager

Required courses

Introduction to Communications3
Principles of Video Production 13
Digital Imaging3
Website Design 13
Choose One:3
Principles of Video Production 2
Website Design 2
Any CADM course
Microsoft Word